Creating artwork for PBS KIDS headquarters was a unique opportunity, coinciding with the launch of the new building and updated brand. The Xavier Riddle poster served as an initial experiment, drawing inspiration from 1980s comic book aesthetics. Ultimately, the Arthur graphic exemplified a clean, simple, and abstract approach that effectively utilized the updated brand colors. This project reinforced the importance of simplicity and consistency in large-scale design applications.
THE PROCESS
Come and take a deeper dive into the creative process behind these posters.